Blog

Keeping your company’s reputation intact online

2012-05-09T16:01:29+00:00

An organisation’s reputation is its most important and valuable asset, but in an online environment, reputations can be destroyed in hours.

Bluestorm – going the extra mile

2012-04-27T14:50:46+00:00

Our Production Manager, Rob Snaith, has completed the London marathon in an amazing two hours and 43 minutes.

Direct Mail - more effective than you might think

2012-04-19T12:56:46+00:00

The good thing about direct mail is that whilst in-boxes are getting very crowded with bills, letters, paperwork and e-marketing, post has less competition.

Bluestorm appoints new PR Graduate Trainee

2012-03-23T14:43:33+00:00

We have appointed Chris Jacobsen as a PR Graduate Trainee in response to increased local and national demand for our integrated communications services.

Bluestorm nominated for Recommended Agency Register national award

2012-03-13T13:13:52+00:00

We have been shortlisted for the Recommended Agency Register’s (RAR) national awards.

Mobile optimisation – the next big thing for website development…

2012-02-10T08:19:10+00:00

Web technology is developing faster than ever. This can be a bit daunting, as more and more gadgets become ‘essential’ parts of our everyday lives, from smartphones and iPads to laptops and mp3s, but as people’s habits continue to change, so too must businesses’ methods to engage with them.

PR – the building blocks of a start-up business

2012-01-13T16:15:17+00:00

Advertising, events management, promotional literature, PR and online marketing are all vital parts of a successful, fully integrated marketing campaign, but when it comes to marketing a new business with a limited budget, PR is often the best place to start.

Advertising – is online or print the better option?

2012-01-06T12:10:20+00:00

Nobody can deny that although there is still a place for the traditional newspaper in our advertising budgets, we are all experiencing the major transition from the world of print to the increasingly popular use of digital technology.

Is it time to close the shutter on corporate videos?

2011-12-16T07:17:48+00:00

It’s fair to say that corporate videos can be awful – time consuming vanity projects, expensive to create, hokey and staged, watched by no one and left to gather dust on the shelf.

It’s time to tell it how it is…

2011-12-02T08:16:22+00:00

Often PR has a bit of a PR problem. David Mitchie’s ‘invisible persuaders’ can sometimes come across as too cautious, contrived, manipulative and soulless.