Public Relation services

Media relations

We provide everything you’d expect from a full service PR agency including news releases, articles, press packs, visits, photography, media research and liaison.

Internal communications

Effective, regular communication with employees is vital to the success of your business.

We can combine our knowledge of corporate internal communications with an understanding of your employees’ needs.

We’ll work with you to ensure that your own team is onside and communicate the benefits of change effectively, adding lashings of creativity, of course.

Crisis management

When crisis strikes it is invariably unexpected, frequently complex and the organisation involved is typically far more concerned with resolving the core issues than in considering how they may be portrayed by the media.

We can help you in two ways:

Crisis management is for those who have been hit by a crisis and are looking for immediate assistance in dealing with the media.
Crisis planning is for those who want to develop a crisis PR strategy, enabling them to prepare, communicate bad news, work with the press, follow-up on the story and monitor its impact.

No two crisis situations are identical and not all can be resolved. Undoubtedly, those organisations that have a crisis PR plan are prepared to work with – rather than fend off – any hostile media and are far better placed to resolve any situation.

International PR

Bluestorm leads a number of multi-national PR campaigns.

This role requires a thorough understanding of each country involved, its customs, media and idiosyncrasies. Seeking and defining each country’s requirements, along with inspiring leadership, creates a combined PR team that works to the common good without compromising local needs.

The role of ‘lead-agency’ also demands an integrity and impartiality that is best performed by an independent agency that works across countries through networks as opposed to owned-subsidiaries.

Online PR

In today’s shifting media market, press and publicity management is no longer just about the print and broadcast media.

Blogs, web communities, online news sites, discussion forums and social networks are equally important, and any internet PR strategy worth its salt must contain an online PR component that contends with this complex landscape.

We’ll work with you on a digital PR strategy that makes the most of the opportunities available and ensure your press releases meet the requirements of the multimedia age.

We’ll walk you through the social media options, discussing the possibilities offered by Twitter, Facebook or LinkedIn and making recommendations on which online public relations opportunities are relevant to you.

We’ll monitor your online reputation. Not just in the obvious places, but across the range of chat rooms and newspaper comment sections where opinions can often have the greatest effect.

As your digital PR agency, we’ll advise you on viral videos, consult on podcasts and manage them from production through to distribution. If you want, we’ll even help you write your blogs.

And while we’re at it, we’ll dovetail with your SEO strategy to ensure that all of this has a positive effect on your Google rankings.

Copywriting and publications

We provide a complete service including copywriting, editing, photography, design, artwork, print and distribution.

We can also write, design, produce and distribute e-newsletters, as well as a range of print and broadcast media scripts and ads.

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