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A College Marketing Agency that Understands Further Education

From websites to prospectuses, campaigns to content, we help colleges stand out, stay relevant and reach more learners.

Introduction

Further education is fast-moving, high-pressure and increasingly competitive. Colleges need to attract and convert a wide range of audiences, from school leavers and adult learners to employers and stakeholders, often with limited internal resource.

As an education marketing agency, we’ve been supporting colleges for over 25 years. Whether it’s boosting applications, refreshing a brand or designing a better website experience, we deliver strategic, creative solutions that make a measurable difference.

We understand the sector, the pressures and the opportunities. That’s why over 50 UK colleges have trusted us to help them grow, evolve and thrive.

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Creative that connects, digital that delivers

Our approach is collaborative, strategic and rooted in insight. We combine sector knowledge with deep in-house expertise, from design and motion to SEO and paid media.

Whether we’re crafting a standout prospectus, streamlining your digital journey or boosting recruitment through TikTok and Google Ads, our work is always focused on your objectives.

We're a college marketing agency with many clients across the sector, but we don’t do copy and paste campaigns. Every solution is tailored, every design is considered, and every result is measured.

How we work

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We start by understanding your audiences, goals and challenges, from learner personas to internal pressures. This means sitting down with your marketing, admissions and senior leadership teams to get to grips with your college's story, your competitors and the barriers standing between you and your enrolment targets.

We audit current activity, explore your data and build a plan aligned to your objectives and academic cycle. That includes reviewing what's working (and what isn't) and planning what's going to deliver the greatest return on your budget.

From brand refreshes to motion graphics, we shape creative solutions that reflect your values and drive results. Our in-house design and content teams work collaboratively with you, testing ideas against your audience personas before anything goes into production. Whether it's a new visual identity or a single campaign asset, everything can be scaled to your individual requirements.

We write, design, film and build everything in-house, from open day assets to full campaign rollouts. Our team includes copywriters, designers, videographers and web developers, so there's no need to brief multiple suppliers or wait on external freelancers. We manage every asset through to sign-off, keeping your brand consistent whether it's a prospectus, Meta ads or a full website build.

Whether it's a website, brochure or campaign, we manage delivery across every channel. We handle the practical side too, from print production and distribution to platform set-up and go-live testing, so launches run smoothly and land on time, even around fixed dates like open evenings or application deadlines.

As a specialist college marketing agency, we're here for the long term. Whether it's monthly SEO retainers and ad spend management to future planning and reporting on web performance, our teams offer flexible support to suit your needs. Plus, regular check-ins keep your campaigns responsive to real-time data, so you'll always know what's working, what's next and why.

Our Services

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Web design & development - accessible, mobile-first websites with Craft CMS and full systems integration

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Digital campaigns - paid and organic marketing across TikTok, Google, Instagram and more

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Branding & visual identity - refreshed logos, evolved identities and full brand guidelines

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Prospectuses - print and digital brochures that inform, inspire and convert

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Signage & graphics - from internal wayfinding to branded environments

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Photography & video - including motion graphics, animation and drone filming

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Print & press advertising - impactful creative across leaflets, posters, OOH and local media

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Social & Content assets - bespoke design, motion and content for use across platforms

Our Clients

Kendal College Sandwell College York College Bishop Burton College Waltham Toll Bar Academy South Devon College The City of Liverpool College Nottingham College Warrington and Vale Royal College NSCG St Mary's College Stoke College Boston College Bournemouth & Poole College The Marvell College Hopwood Hall College Hull College Association of Colleges Futureworks Birkenhead 6th Form College

Frequently Asked Questions

Yes. As an education marketing agency, we've worked with colleges of every size and structure, from large multi-site FE colleges and sixth form colleges to smaller, rural providers. Each college has different pressures, whether that's competing with a nearby college for the same catchment or managing multiple campuses under one brand, so we tailor our approach to your specific position rather than applying a one-size-fits-all playbook.

Absolutely. We've delivered full website rebuilds in under three months, and campaign rollouts in just days when needed. Further education runs on fixed dates – open days, application deadlines, clearing – but each college has their own internal pressures and processes. That's why we build our processes around your calendar, not the other way round.

We're Craft CMS specialists, chosen for its flexibility, speed and ease of use for clients of all sizes. It's particularly well suited to multi-site college groups, where different campuses or faculties need their own content while sitting under one consistent brand and CMS login. We also integrate with common systems used across the sector, including course data feeds and application/enquiry forms.

Yes. We handle everything from prospectus design and print to billboards, event signage and open day materials. Keeping this in-house means your brand stays consistent whether a prospective student sees you on a bus stop, in a prospectus or scrolling Instagram – and it means one point of contact managing the whole campaign, not several suppliers to brief separately.

Yes. Clearing is one of the highest-pressure periods in the education sector and we plan for it well in advance – building always-on assets, fast-turnaround creative and digital campaigns that can flex in real time as places fill or demand shifts. Alongside Clearing, we also plan integrated campaigns across digital and offline channels tied to your wider brand and recruitment needs.

We track KPIs aligned to your goals, including web traffic, form fills, ad clicks, applications and overall ROI. Reporting is built around what actually matters to your college – whether that's course-level application numbers, open day bookings, or performance against a specific recruitment target — rather than generic vanity metrics.

Yes. We work across the full further education landscape, including general FE colleges, sixth form colleges and specialist providers. While the core principles of recruitment marketing are similar, the audience, tone and channels often differ, and we adjust our approach accordingly.

Yes. Alongside whole-college campaigns, we regularly run targeted activity for specific subject areas or course groups – useful where certain courses are undersubscribed or where you're launching something new. We can also help you grow specific target audiences such as adult learners or Higher Education students.

Costs vary depending on scope, whether that's a single campaign, ongoing digital marketing support, or a full rebrand and website. We're happy to talk through your goals and budget and put together a proposal tailored to your college, rather than working from a fixed price list.

Cait