Introduction
Your people want to feel informed, valued and in the loop. That’s where good internal comms makes all the difference.
At Bluestorm, we help organisations keep people connected and engaged - from leadership teams to colleagues on the ground. Whether you’re managing change, launching something new or improving day-to-day communications, we help shape messages that are clear, human and easy to act on.
As an internal comms agency in Hull, we will work closely with your HR or marketing teams to plan, produce and deliver communications. And if your current comms need a health check? We can do that too.
Turning plans into messages people understand
We help you shape internal communication that’s timely, relevant and easy to act on. Whether it’s a leadership update, a change announcement or day-to-day messaging, we make sure your people hear what they need - clearly and confidently.
We’re experienced in sensitive communications, and we know how to strike the right balance between clarity and tone. From desk-based teams to frontline colleagues, we tailor messaging to suit different roles, formats and moments - helping you build trust, support culture and improve the employee experience.
Key Statistics
Effective internal communications are
3.5x more likely
to outperform their peers in employee engagement and productivity
Gatehouse UK Employee Engagement Report, 2023
Companies with effective internal communications are 3.5 times more likely to outperform their peers in employee engagement and productivity.
Over 70%
of UK employees say
clear internal communication
helps them feel more connected to their organisation’s goals
CIPD UK Workforce Survey, 2024
Over 70% of UK employees say clear internal communication helps them feel more connected to their organisation’s goals.
Investing in internal communications see a
25% reduction
in staff turnover rates
Employee Benefits UK, 2023
Organisations that invest in internal communications see a 25% reduction in staff turnover rates.
How we work
We get to know your organisation’s structure, culture and internal channels.
We shape a clear approach to messaging, timing and delivery — aligned to your internal goals.
We write and design content that feels relevant, useful and easy to engage with.
We support roll-out through the right formats and tools, from leadership comms to day-to-day updates.
We gather feedback and refine content to keep it effective and engaging.
We can act as your internal comms team or provide extra support when needed - including advice, content and coordination.
Sub-services
Staff newsletters – Informative updates that keep colleagues in the loop and aligned.
Intranet and internal web content – Practical, well-written pages that are easy to navigate and maintain.
Change communications – Thoughtful comms plans and messaging to support organisational change.
Leadership messaging – Helping leaders speak clearly, confidently and with authenticity.
Internal campaigns – Coordinated content to support new initiatives, behaviours or policy rollouts.
Event communications – Materials and messaging to support staff briefings, roadshows and internal events.
Comms toolkits – Guidance to ensure internal comms are consistent, professional and human.
Surveys and feedback materials – Clear, well-framed tools to support two-way communication.
Frequently Asked Questions
When communications are closer to home, we develop a wide range of support for your every need. From internal newsletters, intranet content and leadership messaging to employee engagement campaigns and change communications, our experts do it all, ensuring your voice remains at the centre and ours behind the scenes.
As a full-service marketing agency, we know how dull it is to receive the same generic communications. We’ll work with you to understand your diverse audiences and create targeted messages tailored to resonate, so each one truly speaks to its audience.
We’d love to. Our teams are here for your needs and can develop clear internal communication strategies that align with your organisation’s objectives and culture. From scheduling to helping leaders speak clearly and confidently, we’ll wear all the different hats.
We back up our work with data. Using employee surveys, engagement metrics, feedback sessions and analytics, we assess the impact of your communications and guide improvements when appropriate.
We work across a range of clients and sectors, including education, food, the public sector and B2B, ensuring that your internal communications hit the mark.
Our clients often require streamlined processes and smooth communication, and we tailor our content-gathering and approval platforms to your specific needs.
The likes of Trello and Microsoft Teams can keep everyday conversations on track, but we’ve also developed our own in-house tool called Workflow. This purpose-built project management platform brings everything under one roof, from planning to delivery to invoicing.
Change is vital to a business’s progression. If you’re looking to make a major shift, we’ll make sure your staff know about it. With our varied skillset, we’ll work closely with your in-house teams to craft clear, consistent messaging that helps your staff understand, adapt to and embrace change.
Absolutely! We work with a variety of global businesses, tailoring meetings and communications to fit differing time zones. For this, we’re eager to develop communication strategies and content that keep your teams connected and engaged, even when they’re not face-to-face.
We pride ourselves on handling sensitive topics with care. Our teams will work closely with your HR and management departments to establish the key details. From who the message is for and what can be disclosed to how the wording is approved and when it should be sent, we follow best practice, with the appropriate tone and discretion, to ensure peace of mind.
