Skip to main content
Heartwood Transition Guides

A Hull branding agency that transforms ideas into identities

Build a brand your audience recognises, remembers and believes in.

“Branding is more than a logo; it’s what people say about you when you’re not in the room.”

Introduction

As a leading branding and logo design agency in Hull, we help businesses define and express who they are. Whether you're launching a new brand, evolving an existing one or creating a sub-brand, we combine creative thinking with commercial understanding to make your brand unforgettable.

We believe great branding is strategic, emotive and actionable. It tells your story, builds recognition and positions you where you want to be in the market. With in-house expertise in strategy, design, copywriting and roll-out, we make sure every visual and message works hard for your business.

Illustrator-storm

Brand identities with meaning and momentum

Our branding process combines research, creativity and collaboration. From naming and tone of voice to visual identity and logo design, we develop brands that align with your purpose and audience.

We ensure consistency across every touchpoint, whether it’s signage, packaging, a website or a social post, and provide the tools you need to manage and grow your brand over time. Your project will be delivered by our in-house, experienced brand strategists, writers and designers.

Key Statistics

We've created over

80 unique brand identities

across public and private sectors

94%

of people cite branding as a key reason for trust in a business

Forbes

Consistent brand presentation

can increase revenue by up to

23%

Lucidpress / Marq

How we work

Marcus

We get to know your business, audience and goals through a structured kick-off session. It’s where we define the brief, timelines and key performance indicators.

We explore your market, competitors, audience behaviours and opportunities to make sure your brand is relevant, distinct and futureproof.

Our design team creates brand concepts, including logos, colour palettes, typefaces and visual language, built around your story and goals.

We refine and finalise the chosen direction and create supporting assets, guidelines and templates to maintain consistency across every channel.

We supply easy-to-use brand guidelines detailing logo use, colours, fonts, tone of voice and more.

Need help applying the new brand? We can create launch campaigns, update your materials, and provide ongoing creative support.

Sub-services

https://d1ah4myvog1olc.cloudfront.net/icons/Logo design.webp

Logo design

https://d1ah4myvog1olc.cloudfront.net/icons/Visual identity systems.webp

Visual identity systems

https://d1ah4myvog1olc.cloudfront.net/icons/Brand strategy and positioning.webp

Brand strategy and positioning

https://d1ah4myvog1olc.cloudfront.net/icons/Naming and tone of voice.webp

Naming and tone of voice

https://d1ah4myvog1olc.cloudfront.net/icons/Brand refresh and evolution.webp

Brand refresh and evolution

https://d1ah4myvog1olc.cloudfront.net/icons/Sub-brand development.webp

Sub-brand development

https://d1ah4myvog1olc.cloudfront.net/icons/Brand guidelines and templates.webp

Brand guidelines and templates

https://d1ah4myvog1olc.cloudfront.net/icons/Brand rollout support.webp

Brand rollout support

Frequently Asked Questions

A typical project includes discovery, concept design, final logo assets, colour palettes, typography and brand guidelines.

Yes, we offer rollout support for internal and external launches, including signage, digital, print and more.

Absolutely. We help you define your positioning, purpose, tone of voice and key messages.

Yes, we often help clients modernise or reposition without losing brand equity.

Typically, 4 to 8 weeks, depending on the scope and number of stakeholders involved.

Yes. Once approved and paid for, you’ll have full rights to use your brand assets in whatever way you wish.

Yes. We offer ongoing creative support and can help implement your new brand across all platforms.

Leanne H