Introduction
PR is about building trust, not just headlines. At Bluestorm, we help you shape stories that land well - and land where they’ll matter. We can raise your profile, and ensure you’re heard clearly and credibly - whether you’re launching something new, navigating change or strengthening reputation.
We handle the lot: strategy, messaging, media outreach, press releases, interview prep and more. And we tailor it to what you need - from a one-off piece to ongoing support.
We’re a PR agency in Hull that understands the value of clarity, timing and tone - and how to get your message across, with purpose and precision.
Clear thinking, calm delivery - PR with purpose
Our approach to PR is thoughtful and focused. We turn complex messages into compelling stories, pitched with care and relevance. From regulated industries to fast-moving campaigns, we know how to handle sensitive topics with clarity and confidence.
Our media outreach is targeted, not scattergun - because we know relevance matters more than volume. Whether we’re securing press coverage, writing thought leadership or planning reactive comms, we make sure it all aligns with your brand, tone and wider communications strategy.
Key Statistics
83%
of UK journalists prefer to receive story ideas via
targeted PR pitches
Media Trust UK, 2023
83% of UK journalists prefer to receive story ideas via targeted PR pitches, highlighting the importance of strong media relations.
Consistent PR efforts see up to a
30% increase
in brand awareness and credibility
CIPR UK PR Report, 2024
Organisations with consistent PR efforts see up to a 30% increase in brand awareness and credibility.
Over 70%
of UK decision-makers say positive media coverage influences their trust in organisations
Edelman Trust Barometer UK, 2023
Over 70% of UK decision-makers say positive media coverage influences their trust in organisations.
How we work
We get to know your story and your goals, then shape PR activity that delivers. We keep things collaborative, focused and adaptable - supporting you with both planned campaigns and fast-moving media moments.
Understanding your priorities, audiences and positioning
Building a tailored PR plan with clear messaging and outcomes
Writing strong press releases, statements and articles
Targeting the right outlets, journalists and channels
Managing interviews, Q&As, media handling and crisis comms
Tracking coverage and reporting on reach, tone and impact
Sub-services
Media relations: Building strong connections with journalists, editors and producers in relevant sectors.
Press releases and media statements: Timely, accurate communications for announcements, launches or updates
Thought leadership: Developing expert articles, opinion pieces and Q&As that reflect your expertise.
Reactive PR: Managing quick-turnaround responses and media handling when issues or opportunities arise.
Reputation management: Long-term PR support that builds trust and profile
Crisis comms: Supporting you with messaging and planning during sensitive or challenging situations.
Digital PR: Creating content and media coverage that generates backlinks, boosts online visibility and SEO performance.
PR campaigns: Running strategic, creative campaigns that secure coverage and deliver measurable impact.
Frequently Asked Questions
As a proud PR agency in Hull, we keep all the plates spinning to suit your needs. If you’re looking for someone to cover media relations, press releases, thought leadership articles, crisis communications, event promotions and both online and offline PR campaigns, we’re taking on clients and would love to help.
We target the right media and audiences with our knowledge and contacts, built up over 25 years. Our Hull-based PR agency knows trusted regional and national media inside out and is devoted to tailoring pitches that keep you at the forefront, ensuring we touch base with the most relevant outlets.
We understand when care is needed. At Bluestorm, we can help you manage a crisis or sensitive communications with compassion. Our experts are here to handle your urgent, high-pressure situations with clear, timely messaging to protect you and your reputation.
PR is our thing. At Bluestorm, we don’t just stop once the campaign is over. Our experts’ eyes remain where they’re needed, tracking media coverage, audience reach, engagement metrics and share of voice to evaluate impact and inform future activity. Because when the campaign is finished, our job isn’t.
As a PR agency, we know that not everything goes to plan! We’re here for you and your business, jumping into the battle when the unexpected happens. Our experienced team is highly responsive and able to react quickly to maximise opportunities or manage emerging risks.
As a full-service marketing agency, we have a large team with the flexibility to step in when needed. Whether it’s a press release or event promotion, we’ll craft content that matters even when the pressure is on.
We want your voice to linger. We understand the importance of nurturing ongoing, long-term media relationships. That’s why partnerships in media planning & buying remain a core part of our approach, to ensure your stories keep getting heard.
We’re big on B2B, education, public sector and not-for-profits, but we can turn our hand to anything.
Digging deeper, we specialise in a variety of sectors – from colleges and further education, and schools and academies, to food and the public sector. With our expanding team and over 25 years of experience, if your business needs it, we’re here to tailor messages to suit each audience and compliance need.
