Introduction
At Bluestorm, rather than use generic templates, we create ecommerce websites that are built for your audience. Whether you’re selling courses, events, merchandise or memberships, we design platforms that make transactions simple, secure and user-friendly.
As a trusted ecommerce agency Hull, we work with Craft Commerce to deliver streamlined sites with the features you need, with no unnecessary complexity. From planning and design to build, testing and launch, we develop ecommerce platforms that support your goals and grow with you.
Sell smarter, with ecommerce that fits
There’s no one-size-fits-all approach when it comes to ecommerce. That’s why we focus on understanding what you’re selling, who your audience is, and how they’ll shop.
Our ecommerce websites are built with Craft Commerce, giving you full control over products, orders, stock and discounts, with easy integration for shipping and payments. As a flexible, secure alternative to mass-market platforms, Craft puts you in charge, with support from an ecommerce agency in Hull that understands how to get results.
Key Statistics
61%
of UK consumers abandon purchases due to
clunky online experiences
Baymard Institute, 2024
74%
of ecommerce retailers using Craft Commerce report better
backend usability vs WooCommerce
Craft CMS Survey, 2023
40%
of small retailers say their ecommerce needs are underserved by
off-the-shelf platforms
UK Retail Tech Report, 2023
How we work
We combine strategy, design and technical expertise to deliver ecommerce sites that convert. Our process is tailored, collaborative and built for your users.
We start by understanding your goals and current setup. This includes reviewing your existing site (if you have one), conducting keyword research, mapping out sitemaps and scoping key user journeys. We also define functionality - such as product types, payment gateways and checkout processes, to ensure your ecommerce platform is built around your business.
We run design inspiration sessions to explore visual styles, usability and layout ideas. Initial designs are created in Figma, usually starting with the homepage and key product or checkout pages. These are refined through feedback and expanded into a full design set. Once agreed, we finalise a detailed technical spec that outlines exactly what we’ll be building.
Our developers build your site based on the approved designs and specification. We integrate product catalogues, payment gateways, stock control, discount logic and any third-party systems. A fully functional staging site is created for internal testing and your review before launch.
We support the population or migration of your products and content. If your site is built in Craft CMS and Craft Commerce, we provide tailored training so your team can manage listings, promotions and site updates, backed up with step-by-step videos and user documentation.
Once the site is in staging, you can test it yourself, exploring how it works and how content appears in context. We gather feedback and make any refinements now that you can see a working version of the platform.
We complete final checks across all screen sizes and browsers, ensuring your site performs reliably across devices. Technical SEO - including redirects, metadata and indexing - is handled to ensure a smooth migration from any existing platform without losing visibility.
When you’re ready, we will launch your new ecommerce site, handling deployment, testing and DNS changes to ensure a seamless go live with no downtime.
After launch, we provide secure hosting and long-term support as part of our hosting and maintenance package. That includes regular updates, performance improvements, SEO reviews and support when you need it, with no hidden fees.
Sub-services
Ecommerce website design and development
Craft Commerce implementation
Inventory and product catalogue setup
Discount and promotions management
Secure payment gateway integration
Shipping modules and checkout configuration
Training and support
Technical SEO and ecommerce performance tracking
Frequently Asked Questions
No, we build with Craft Commerce, a flexible, secure platform without the limitations or costs of traditional systems.
There’s no fixed limit. We’ll help structure your catalogue to suit your product range and ensure smooth performance.
Craft Commerce includes detailed reporting for orders, sales, stock levels and discounts. We can also integrate third-party analytics.
Yes, we can connect your ecommerce platform to inventory, shipping or ERP systems via API or custom feeds.
Costs vary depending on complexity. We’ll provide a clear quote after understanding your products, services and systems.
Yes, we optimise for user journeys and conversion and offer ongoing SEO and performance reviews to help improve results.
We can integrate Stripe, PayPal, Klarna and many other major payment providers.
Yes, Craft Commerce makes it easy to run sales, offer coupons or set up time-based discounts.
