Introduction
As a performance-led PPC agency in Hull, we plan, create and manage targeted campaigns across Google, Bing and other digital channels. Whether you're looking to drive conversions, increase traffic or test new markets, PPC helps you reach the right people, at the right time, with the right message.
We combine in-depth keyword research, platform knowledge and creative ad content to ensure your campaigns deliver value. From capturing high-intent searches to boosting visibility where SEO is limited, our PPC services support your broader digital strategy and provide clear, measurable results.
Certified Google Partners with a performance-first approach
We’re a Google Partner agency with experience across Search, Display, Shopping, Performance Max and Remarketing campaigns. Our team blends creative thinking with data-driven planning to ensure every penny of your ad budget works harder.
We go beyond basic setup, offering expert campaign structure, compelling copy, audience targeting and real-time optimisation. Whether you’re a local business or a national brand, our PPC agency Hull team will build a strategy that aligns with your goals and delivers results you can see.
Key Statistics
65%
of clicks on Google go to paid ads when users are ready to buy
Wordstream, 2024
Businesses make an average of
£2 return for every £1
spent on Google Ads
Google Economic Impact Report, 2023
70%
of SMEs now use PPC to supplement SEO and increase online visibility
HubSpot UK, 2024
How we work
We start with a discovery session to understand your goals, target audience and key selling points. We also review competitors, previous campaigns and SEO performance to identify opportunities.
Based on your brief and objectives, we recommend the most effective platforms and ad types, from Google Search and Display to Bing or remarketing campaigns.
We carry out keyword research, define audience targeting, set up tracking and outline proposed budgets to ensure the campaign is data-informed and performance-focused.
We develop detailed campaign plans, including ad formats, creative assets, copy, landing pages, extensions and durations - aligned to your goals and brand tone.
We build and launch your campaigns in the agreed platforms. Every campaign is double-checked for accuracy, compliance and performance settings before going live.
We monitor your campaign closely, analysing what’s working and what’s not. We test, refine and make informed improvements, keeping you in the loop with regular updates and recommendations.
At the end of each campaign or monthly, we provide a clear report covering performance, key metrics and future opportunities, so you can see exactly what your budget delivered.
Sub-services
Keyword research and targeting
Google Ads (Search, Display, Shopping, Video, Performance Max)
Bing/Microsoft Ads setup and management
Ad copywriting and creative assets
Landing page development and optimisation
Website and conversion analysis
Tracking setup (Google Tag Manager, GA4, conversion goals)
Campaign reporting and performance recommendations
Frequently Asked Questions
Google offers Search, Display, Shopping, Video, Performance Max and Remarketing ads. We’ll help you choose the right formats based on your goals.
Our fees depend on the size and complexity of your campaigns. We provide a clear, upfront quote based on your needs and budget.
Google applies a digital services tax (usually 2%) on UK-based advertising spend. This is added to your ad spend and shown in your billing.
Yes, we can work within your existing Google Ads account or set one up and manage it on your behalf.
We provide monthly reports as standard, with the option for more frequent updates depending on campaign activity and length.
Yes, we set up full conversion tracking using Google Tag Manager, GA4, or other tools to accurately measure performance.
Yes – our team holds certifications across all major Google Ads products and we’re an official Google Partner agency.
