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Specialist website design for colleges

Your website is the centre of your college universe. Entrust it to Bluestorm: the education marketing experts.

We create college websites tailored to your brand, users, content and ambitions. Designed to inspire, built to perform.

Introduction

Your college’s website isn’t just another site on the internet, it’s the building block of all your marketing and student recruitment activity.

Whether you’re upgrading an old site, launching something new or building a custom application, we offer award-winning expertise with a proven track record in the education sector.

We understand the challenges your website faces and how to solve them – and we’ve already helped more than 30 colleges design and develop sites that are visually appealing, mobile-friendly, fast and secure.

As a Craft CMS Verified Partner, our solutions provide a flexible and intuitive platform that supports your goals and is easy to manage once live. You stay in control of your content, with training, support and clear documentation to keep things simple.

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DESIGNS THAT DO MORE THAN LOOK GOOD

We’re a full-service marketing agency so we keep everything under one roof. Our in-house experts design and develop websites that look great, work beautifully and are built to reflect your brand.

They’re fully optimised with a smooth user experience – increasing the number of visitors to your site and converting them into future students.

As education marketing specialists, we know how to deliver all the functionality and integrations a college marketing team needs. We can advise on connecting the digital infrastructure that works for you and ensure your site meets Public Sector Bodies Accessibility Regulations.

How We Work

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Need to increase applications to specific courses? Is brand awareness an issue or does your student nurture journey need strengthening? Your website must work hard across a long recruitment cycle and for multiple audiences. We’ll start by making sure we understand your brand, users, content and ambitions – and follow a structured process that ensures quality from discovery to launch.

We review your current site, research keywords centred on your goals and map out the user journey for key audiences such as school leavers, parents and adult learners. We also identify the functionality your site needs such as course search tools, Open Day booking forms, CRM and Eventbrite – so we know exactly what we’re delivering to meet your recruitment and engagement targets.

Every college is different and your website should reflect that. Our design process starts with collaborative workshops and mood boards to define look, feel and tone. We then create initial concepts in Figma, typically starting with the homepage, student experience pages and key templates such as course pages. These are refined before finalising designs and agreeing a technical specification that outlines exactly what we’ll deliver.

Our developers bring your designs to life in Craft CMS, a flexible, user-friendly platform ideal for colleges. We handle all integrations – from course databases to application systems – and test everything in a secure staging environment. Every build is fast, mobile-friendly and accessible, creating a site that engages and inspires learners.

We help you structure and migrate content – from courses to student stories – ensuring it’s engaging, accurate, and SEO-ready. Once live, we provide full CMS training, tailored user guides and videos so your team can confidently update pages, manage events and ensure content remains fresh and focused on what your students are looking for.

Once your site is populated, you’ll have time to test and review. This stage allows you to explore user journeys, check course data and fine-tune content. It’s your opportunity to get hands-on and flag any updates. We then make any necessary refinements ahead of launch to ensure everything’s exactly right.

Before go-live, we carry out a full technical review. That includes browser and screen size testing, content and link checks, and a complete SEO migration, including redirects, metadata and analytics setup to protect your search performance.

With everything in place, we launch your site. Our team handles deployment and any final checks to ensure a smooth, stress-free launch. You get a site that’s ready to perform from day one.

We don’t disappear after launch. Our hosting and maintenance package includes lifetime support, platform updates, performance reviews and ongoing SEO improvements, with no hidden fees and a team you can always talk to.

Frequently Asked Questions

No. All of our college websites are built in Craft CMS. It gives you full control over your content, excellent security, and complete design flexibility. Unlike WordPress, it isn’t restricted by themes or plugins, which means we can build everything around your exact requirements. Craft also handles all the integrations you need, from course feeds and NAS vacancies to events, forms, and accessibility tools.

Yes. We have direct experience integrating a range of MIS platforms, including ProSolution, EBS, and Tribal OnTrack. This covers both importing course data (via API, JSON, XML, or SQL connections) and integrating online application or enrolment forms to streamline your processes.

Yes. Craft CMS lets you create and manage events directly, including registration and ticketed events. If you already use an external platform such as Eventbrite, TicketTailor, or TicketSource, we can integrate that seamlessly into your site too.

All of our websites are tested against WCAG 2.2 AA standards and fully meet public sector accessibility requirements. We build structured, accessible content blocks within Craft CMS to help you stay compliant long-term. The only elements that remain the college’s responsibility are uploaded videos and images (for example, ensuring captions and alt text are used).

Typically between 4 and 9 months, depending on your brief, approval process, and integrations required. Most projects run smoothly within around 6 months from start to finish.

Absolutely. We regularly involve students during research and testing phases, whether through focus groups, surveys, or feedback sessions on design concepts or staging sites. Their input is invaluable for shaping a site that works for your audiences.

Extremely. Craft gives you control over every part of your site, from pages, news, and forms to pop-ups, navigation, and assets, without needing any developer input. It’s built to empower your marketing team to make changes quickly and confidently.

Every college website we design is completely bespoke. We don’t use pre-built themes or templates. We’ll bring our experience of what works well in the FE sector, but everything is designed around your goals, audiences, and brand.

Costs vary depending on the size, functionality, and integrations required. As a guide, we can tailor solutions to fit a range of budgets. Just get in touch and we’ll happily talk through what’s possible.

You’ll have access to our dedicated support desk for any bug fixes (covered for the lifetime of the project), plus ongoing website reviews and optimisation support from your Account Manager and our SEO team.

No. Everything is handled in-house by our own design, development, and digital teams.

Dan & Ed