Introduction
TV and video on demand (VOD) remain some of the most effective ways to build brand awareness, share key messages and influence behaviour at scale. As a full-service TV advertising agency, we help you harness the power of broadcast and streaming platforms, with clear messaging, strong visuals and smart media planning.
Whether you're targeting local audiences, specific demographics or a national reach, we shape and deliver high-quality ads that meet your goals. From script to screen, we manage every step, ensuring your campaign is creative, compliant and cost-effective.
From storyboard to screen – we’ve got it covered
We manage the full TV and VOD advertising process: scripting, filming, production, media planning, booking and delivery. Our creative and planning teams work closely to align message, audience and placement, making sure your ad is seen in the right place, at the right time.
We work with all major UK broadcasters, including Sky, ITV, Channel 4 and on-demand platforms like All4, Sky Go and YouTube. Whether it’s a standalone ad or part of an integrated campaign, we help you cut through the noise - on screen and in viewers’ minds.
Key Statistics
UK adults spend an average of
2 hours 40 minutes
per day watching broadcast or on-demand TV
BARB, 2024
TV delivers
£4.20 in return for every £1 spent
making it the top-performing ad channel for ROI in the UK
Thinkbox, 2023
90%
of VOD ads are watched to completion - far higher than standard online video ads
IAB UK, 2023
How we work
We begin by understanding your message, audience and goals - what you want to say and who you want to reach.
We develop a clear, engaging script tailored to your brand and suitable for TV and streaming formats.
We manage the filming, animation, voiceovers, music and editing - using trusted partners or in-house production depending on project scope.
We recommend the right channels, time slots and platforms, securing placements on TV, VOD and digital platforms within your budget.
We handle all technical specs, Clearcast approval and delivery to broadcasters - ensuring everything is submitted on time and to standard.
After your ad airs, we provide viewership data, performance insights and guidance for future campaigns.
Sub-services
Concept development and scriptwriting
Live action or animated TV ad production
Voiceover casting and music licensing
Clearcast compliance and broadcast approval
Media planning and airtime buying
VOD placements across All4, Sky Go, YouTube and more
Integrated video as part of wider multi-channel campaigns
Post-campaign reporting and insights
Frequently Asked Questions
TV remains one of the most impactful ad formats alongside Radio, proving that while social media is on the rise, we can’t forget about the long-standing avenues! As a TV and advertising agency, our clients see the delivery of strong reach, brand recall and ROI across demographics.
TV includes traditional broadcasting slots while VOD goes one step ahead, covering streaming platforms (like ITVX, SkyGo, and Channel 4). As audiences move more to streaming freedom, your business is there as they kick their feet back.
With their own benefits, both allow for targeted placements depending on your goals.
Got a TV advertisement in mind? Let’s talk
Like most, TV ads are not linear, with costs varying based on you. No matter the creative approach or media budget, as a TV and advertising agency, we offer scalable options for different objectives and audience sizes, putting your adverts where they matter.
Absolutely! TV is all-inclusive, with access to regional, local, or targeted TV advertising, meaning you can put yourself where your audiences are. Similarly, VOD placements can be extremely effective, and more affordable than you might expect!
At Bluestorm, we’ll create the best advertisement for you and your budget, whether that’s repurposing existing content for TV or buying local TV slots, we’ll make sure you’re seen where you’re needed.
Yes! With our in-house team of experts, we can handle Clearcast approval. In fact, we manage all compliance and clearance processes, with regular updates to you and your business, ensuring your ad meets the necessary broadcast standards.
Interested in being a trusted advertisement? Discover how radio had a similar trusted approach
At Bluestorm, we’re a full-service agency meaning we can do both! From creative and production through to planning, booking, and delivery, we collaborate with each of our teams to ensure we have everything covered.
TV campaigns and their lifecycles vary with each client. At Bluestorm, we don’t do half-jobs and aim to get campaigns polished and live within 2-4 weeks. With the right brief, creative and approvals, we’ll carve out the timescale that works for you.
In a rush? If you require a faster turnaround for urgent needs, we’re good at picking up the pace!
