Brief
St Cuthbert’s Trust asked us to refresh their brand identity and bring consistency across all their schools. This included the creation of a new trust logo, unified school branding, and a flexible logo system for future academies. We were also tasked with redesigning the Trust’s website, rebuilding each school site, and creating a standalone site for their teacher training arm, VNHTT.
Outcome
The refreshed brand architecture has created clear visual consistency across all schools in the Trust. A new templated website design means each school benefits from a modern, accessible site, while remaining easy to manage and update. The launch of VNHTT’s new site has driven a measurable increase in engagement, helping the training programme promote its offer with clarity and confidence.
Craft CMS. Web Development. Web Design.
Web Design & Development
We developed a flexible website template using Craft CMS, to deliver consistent functionality and visual style across all Trust and school websites. Sites were launched on a staggered basis to manage content and stakeholder input efficiently. We also designed and built the Vantage North Humber Teacher Training website from the ground up, tailored to promote teacher training pathways and support partnership with St Mary’s College. The result has been stronger engagement and clearer user journeys.
Page views
Looking at the period of 1st September 2024 to 17th July 2025 versus the same period the previous year, the Vantage North Humber Teacher Training website has seen an increase in how many times the webpages have been viewed.
+30.29%
Active users
Following the same time period as the above, the number of users who have engaged with the Vantage North Humber Teacher Training website has seen a fantastic increase.
+45.39%
Branding. Brochures. Video Production. Photography.
Design
We collaborated closely with the Trust’s marketing team to establish a unified visual identity. We created a master logo system with adaptable rules for individual school logos, ensuring consistency across signage, uniforms, and digital materials. Our design team also delivered new prospectuses for St Mary’s College and Sixth Form, using photography from our own shoots to maintain visual cohesion and impact across all collateral.
Marketing & Comms. Internal Comms.
Marketing & Comms
During the return to school after the Covid pandemic, we supported internal comms with a campaign focused on safety and reassurance. We created a clear, accessible information video for parents and carers, explaining new procedures and expectations. This was supported by on-site signage, highlighting distancing, handwashing, and movement protocols. The materials helped to build trust and reassurance among families during a challenging period.
Feedback from parents and carers was overwhelmingly positive, with many saying they felt reassured by proactive and transparent communication from the Trust.